Social media is its own phenomenon. It is a rich resource, but users are on high alert for exploitation and will react quickly to anything suspect. Publicity Works takes a measured approach here to help you reap rich rewards.
Social media
block
NUW
Services delivered
- Creative design
- Message development
- Social media advice
Background:
The NUW (National Union of Workers) is a labour union representing tens of thousands of members across a range of Australian businesses and industries, such as storage, processing and market research.
The objective:
In its Better Jobs 4 Better Chicken campaign, the NUW wanted to engage groups of dispersed workers, predominantly working for labour-hire companies that supply labour to Baiada Poultry in Victoria.
The result:
Publicity Works provided advice and assistance to aid the NUW in the development of its social media activity. We also provided graphical elements for Twitter and Facebook activities, as well as developing the overall campaign messaging.
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